Search Engine Optimization
SEO Services
Northway InfoTech aims to provide a comprehensive SEO strategy that not only focuses on immediate improvements but also adapts to the dynamic nature of search engine algorithms. The combination of website optimizations, online listings management, Google My Business updates, ongoing research, and regular reporting creates a holistic approach to improving online visibility and driving organic traffic.
SEO services provided by Northway InfoTech:
WEBSITE OPTIMIZATIONS:
- Objective: Create a unique website architecture to emphasize relevant products and services, facilitating quick access to information for customers and enhancing search engine crawling.
- Benefits: Improved user experience, better visibility in search engine results.
ONLINE LISTINGS:
- Objective: Ensure consistency in Name, Address, Phone data (NAP data) across all online listings.
- Benefits: Boost accuracy in search engine results, enhance trustworthiness with accurate business information.
GOOGLE MY BUSINESS:
- Objective: Manage and update Google Business Profile to display relevant and up-to-date business information, products, and services.
- Benefits: Enhanced visibility in local searches, providing accurate information to potential customers.
ONGOING RESEARCH:
- Objective: Stay updated on Google's algorithm changes to continually optimize the website.
- Benefits: Adaptation to evolving search engine algorithms, ensuring sustained high-ranking positions.
REPORTING:
- Objective: Keep clients informed and accountable by providing monthly reports with organic website metrics.
- Benefits: Transparency, accountability, and insight into the impact of SEO efforts on the website's performance.
KEY OUTCOMES:
- IMPROVE RANKING: Enhance organic ranking on major search engines.
- INCREASE TRAFFIC: Optimize the website and online listings to boost website traffic and generate more online leads.
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